Gaya APA

PAYNE, A., TJIPTONO, F. (2005). THE ESSENCE OF SERVICES MARKETING = PEMASARAN JASA, EDISI 2 (2). YOGYAKARTA: ANDI.

Gaya MLA

PAYNE, ADRIAN., TJIPTONO, FANDY. "THE ESSENCE OF SERVICES MARKETING = PEMASARAN JASA, EDISI 2". 2 YOGYAKARTA: ANDI, 2005. Prodi S1 Adm. Bisnis.